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Top 6 budget-friendly marketing strategies

As 2024 gets well underway, we look at some of the most cost-effective marketing strategies that can be undertaken by businesses with an online presence.
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Top 6 budget-friendly marketing strategies

Important email data licensing factors

Before we embark on an email prospecting campaign, we will ask a series of questions, to ensure that there is the quantity of data available to meet the specific needs of the customer. In this article we summarise some of the criteria needed for data licensing.
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What is a CMS?

You probably hear the term CMS bandied about a fair bit these days. But what does it mean, and what does it actually do? In this article, we explain what a CMS really is and the benefits of using one can have.
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Supercharge your SEO with JavaScript

You’ve most likely heard of JavaScript even if you have no idea what it does. Here we explain what it is and how it can play a crucial role in getting your content noticed by search engines and boost your SEO rankings.
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Supercharge your SEO with JavaScript

Prospect list selection

So how do you reach the right people in your marketing campaigns? We explain everything you need to know about prospect lists to ensure you reach your most relevant target audience every time.
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Data hygiene

We explain exactly what 'data hygiene' is and why it is so important to the success of any campaign where data lists are used.
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The 404 error page

Ever stumbled across a 404 error page when searching on the internet? We explain what they are and how you can turn them into a really useful tool for your brand.
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What is backlinking and why is it important for your website?

If you've heard of backlinking but are not sure why they are important for your website, or how to increase yours then we'll explain all you need to know.
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What is Backlinking

What's a green website & how do I change colour?

Have you ever heard of 'green websites'? In this article we talk a little more about how to make your website more environmentally friendly.
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Green Website

The importance of keeping your website up to date

So once I get my website live, I just leave it up there right? I don't need to keep it updated do I ... Google will take care of that! Oh, just how wrong could you be.
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Try our unique approach to business coaching

Times are hard, and it can be tough to find the motivation to keep going. Remember this: you are an entrepreneur, and that means you're a leader.
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Don't ignore low-hanging fruit

It's incredible the number of customers we speak to, that have an existing customer base but make no use of it! That's potentially free additional revenue right there.
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The effectiveness of website landing pages

What is a website landing page and how can these landing pages enhance the overall effectiveness of your digital marketing or advertising campaign?
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Website landing page

The importance of data in email marketing

Selecting the right data is key to a successful email marketing campaign. But there are many important things to consider. We make sure you contact the right people!
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HTML email marketing hints and tips

This month we talk about some best practice guidelines for creating your own HTML email templates for regular newsletters, and how to engage your audience.
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Email Marketing Tips

Will moving my website to a new CMS improve SEO?

This week, we discuss whether there are any benefits of migrating your website from one company (or CMS) to another. Should you, or shouldn't you move!
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Website chat facilities, do they really work?

Should we or shouldn't we add one to our website? We look at the benefits of website chat facilities and some interesting stats in 2021
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What is Google paid search or PPC?

Within this article, we give you a really quick peek into Google's paid search or PPC platform and highlight some very important do's and don'ts of running a successful campaign!
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What is Responsive Web Design?

We'll try and explain in a 'non-techy' fashion what the term fully responsive refers too, and how and why our websites work brilliantly across multiple devices.
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What on earth is SEO?

Many people talk about SEO and the fact it can bring 'free traffic' to your website. Partly true, but unless you know what you're doing, you need to pay someone to help you get there!
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Showing: 1 - 20 of 29
What our customers say
Correl8 have been absolutely brilliant. They took our initial ideas and created a website that we are proud of for its design and functionality. Over the years they have created add-on modules that meet our specific requirements like a blogging module and a testing module. One of the key things for us is their customer service – very quick to respond in a very helpful and supportive way. Overall, a great partner!
Phil Hopkins
Chief Executive - The English Language Centre
Correl8 have constantly delivered to a high standard our bespoke system requirements from website through to back office developments. Commitment to project scope and working within agreed timeliness is a key focus and they have been excellent in project delivery on time. They have a great business partnership philosophy in helping us bring alive dynamic solutions and meeting our evolving system requirements.
Damien Mooney
Managing Director - Cruising Excursions (Venture Ashore)
I have both known and worked with the guys at Correl8 for well over 10 years now, and in that time they have never failed to deliver work and technology to the highest standard. That was why I was confident that they were the right partner for my new business. The system and reservation platform that they have developed is so unique and powerful, it allows us to quickly and easily contract new suppliers and homes and have them on-sale in the UK.
Michael Eames
Managing Director - Orlando Villas Direct
Correl8 have consistently delivered and supported Hovertravel as a business moving forward. They fully understand what we need to achieve from our online presence and completed the initial work within the projected deadline and budget.
Julie Robson
Hovertravel - Sales and Development Manager
We are delighted with the services provided by the team at Correl8. They are friendly and professional and posses all the skills and expertise necessary too help us to drive the business further forward. I would not hesitate in recommending Correl8 to any company looking to compliment any digital marketing services with very capable and reponsive in-house web developers.
Emma McFarlane
KpH Group - Sales & Marketing Executive
After receiving notice from our current system suppliers, we were left looking for an alternative that could support and develop our online business further. Correl8 came recommended to us by a partner, and we invited them along for to the office an initial visit. Their knowledge, experience and professionalism in this industry was evident. We are delighted with the work and support they have given us to date, all within timescales indicated, and would have no hesitation in recommending their services to any other business.
Karl Lapage
Coach Direct - Managing Director
I have used many different website content management systems to update content, write blogs and post articles. I can honestly say that the Correl8 CMS is far better than all of them. It's intuitive and easy to use and if you require more functionality, it can be added in for you. Plus, if you do find you occasionally require a little assistance, then the developers are quickly on hand to help.
Alexandra Wilks
Wimbledon School of English - Digital Marketing and Marketing Officer
Simon and the team at Correl8 have assisted not only us but a lot of my close business associates with their websites and digital marketing services. I would have no hesitation in recommending Simon and all the staff at Correl8. Their work is second to none.
Gary Streets
Colvin - Group Director
We didn't really know what we wanted when we started and we must have been very painful customers to deal with as we made him re do a couple of websites from scratch as we kept changing our minds and our brief. All the way through the process Si remained calm and helpful and for a technophobe like myself, he made the whole process seem vaguely understandable. I would highly recommend both him and Olly...and all the team at Correl8.
Chris Cole
Alliance Buying Group - Managing Director
The team at Correl8 has been supporting the development of our online business for more than 6 years now and we've been delighted with the service we've received. Most recently, they provided us with a new, mobile-friendly website and enhanced our entire back-end booking system, all within a very tight time scale. We had quite a few unique requests with what we required the new system to do, and they had no problem building this into the platform. Overall, extremely pleased with their work. Great team to work with and can't speak highly enough of them
Miles Saward
Sport Options - Managing Director
What a great company to work with, they have been working with our company recently, particularly on digital marketing - the results are great. Fabulous attention to detail, contact and customer service. Well done indeed.
Kevin Bishop
Town and Country Legal Services LLP - Senior Partner
A big thank you to Simon and the team at Correl8 who are assisting us with our digital marketing services and how we engage with our customers. A really nice group of people to work with. Honest, reliable and knowledgeable.
Simon Robinson
Baldwin Robinson Law - Senior Partner
Correl8 got a feeling of what our business is all about, and the way we wanted to go forward with the look of the website. We came into the process with no technical knowledge and you were both very patient in taking us through every stage until we had the perfect look and you have helped us steer the business in a more up-to-date way. I am delighted with our new website, which I believe conveys traditional jewellers but with modern ideas and some excellent pre-loved jewellery together with new and modern gold and silver jewellery. Thank you once again for all your help and professionalism.
Andrew Browne
J.J. Browne & Son Jewellers Limited, Director
A great team to work with, always professional in their approach as well as an understanding of every client's needs. They are able to create bespoke digital solutions that work with your business. 100% recommend!
Jonathan Docksey
Design JD - Director
We have worked with Correl8 for a number of years. A very professional team who offer a great solution. I would thoroughly recommend.
Simon Wright
Operations Director - REaD Group
Correl8 have just finished creating my website, and I couldn’t be happier. I knew nothing about what was required for the build and Si walked me through every step and made it super easy for me. I am super happy with my finished website and I would recommend Correl8 every time!!
Natasha Knox
Pure NRG Nutrition - Managing Director
Having navigated through a number of web support services we have finally found one that is proactive in understanding and promoting our business. I feel confident with the return we are receiving on our investment and that Correl8 are driving our presence on the web.
Robin Fawke
Hawke Financial Services - Senior Partner
We worked with Correl8 on a branding and website project. We found them to be friendly, responsive and professional at all times. We worked very closely with them to define our brief and they delivered a fantastic website which we are delighted with. We would highly recommend their services.
Mandy Robinson
Baldwin & Robinson Law - Senior Partner

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